Day 01 · October 27
Pull it together.
Bring your screenshots, saved posts and scattered ideas. See how I find the pattern, then pull your own ideas into one clear brand direction.
You leave withA direction you can explain.
Welcome toBrandCamp× Daytime Design Co.
Brand Camp · Live online · October 27 to 29
Turn your AI into the senior brand designer of your dreams.
Three live days with a brand designer. Define your brand, teach it to your AI, and make your first real piece together.
No design experience needed.
The entire Brand Camp brand was made with AI. The colors, illustrations, images, and this website. I supplied the inputs and creative direction, and AI created it without me opening a single design tool. This is the foundation and process I’ll be teaching at camp.
- October 27 to 29
- Three live days online
- 12 to 1:30pm CT
- Replays included
- From $97
- Founding camp price
Sound familiar?
You know it when you see it.
But explaining your brand to someone else, including your AI? That's the hard part.
So your website, posts and slides keep looking like three different businesses.
The order matters
Foundation first.
Then AI.
First, we define your brand and write it down. Then we teach your AI to work from it, so it has something clear to follow every time you make something.
October 27 to 29 · Live online
Three days.
A brand you can run.
The same process I used to build Brand Camp, shown on screen. Then we use it for your brand.
Day 02 · October 28
Lock it in.
Direct AI to explore colors, fonts, illustrations and the look of your images. You make the calls, with a designer showing you what works and why.
You leave withA look that feels like you.
Day 03 · October 29
Hand it off.
Teach your AI the brand you've defined. Then direct it to make your first real piece, live, without opening a design tool. Map where your brand goes next.
You leave withYour AI trained. Your first piece made.
Your next chapter starts here
Make it yours.
Three live days. A brand you can run.
Long after camp ends
Your brand. Your AI. Yours to keep.
A brand you can describe, an AI that knows how to use it, and a plan for what you make next.
Live guidanceThree sessions with a designer beside you.
Live guidanceReplays + workbookCome back to the process whenever you need it.
Replays + workbookYour first real pieceMade during camp. Ready to use.
Your first real pieceMade with AI. Directed by me.
This whole brand.
Zero design tools.
The color palette. The illustrations. The badges, images and website you’re scrolling through. I gave AI the references, direction and feedback. It made the work. At camp, I’ll show you how to do that for your brand.
You don't have to be a designer.
(But designers are welcome too.)
This is for you if…
- You don't have a designer and aren't ready to hire one.
- You have a designer and want everything you make between projects to match their work.
- You're nervous about AI and want someone to walk you through it. Every step is shown on screen, with the AI you already use.
- You ARE a designer and want a repeatable way to bring AI into your process, with your eye and judgment leading the work.
October 27 to 29 · Founding camp
There's a seat for you.
Three live days. Replays to keep. A brand you can run yourself.
Camp seat $97
- Three live sessions, Oct 27 to 29, 12 to 1:30pm CT
- Replays to keep
- The camp workbook
- A private Slack room with the other campers
- Your brand defined and taught to your AI
- Your first real piece, designed live
Biggest transformation
Camp + Playbook $197
- Everything in the camp seat
- My four prompts, the same ones I run on every client brand
- A font pairing guide, sorted by what you want to spend
- Image prompts that keep everything you generate on brand
- A map of every place your brand shows up, so nothing gets missed
- The full workflow, so you can run the process again on any new project
Founding price for October. January's round costs more.
Your counselor
A brand designer who uses AI intentionally.
I've spent my career designing for Google, Ford and Delta, and for founders building their own thing.
I know where AI helps and where it needs a designer's eye. For three days, that eye is yours.
Questions
None. You’ll learn to give AI clear references, direction and feedback. That’s how I created Brand Camp’s visual identity and this website, without design tools. I’ll walk you through it on screen.
Yes. Every step is shown on screen, and you follow along with the AI you already use.
Because we define the brand before we teach it. Most people skip that part and hand AI a vibe. You'll hand it a brand that's been refined with a designer and written down properly, and the difference shows in the first piece we make.
Whichever one you use now. The process works with any of them.
Yes. Day one works just as well for refining a brand that stopped feeling like you.
Yes. You'll leave able to make everyday pieces that match their work without waiting on them.
Every session is recorded, and the replays are yours to keep.
Your AI keeps working from your brand. Campers also get an invitation to the Lab, four weeks where I give feedback on your actual brand.
Seats aren't refundable. Every session is recorded and the replays are yours to keep, so if something comes up you won't miss a thing.
In three days, you'll have a brand that feels like you and an AI that knows how to use it.
October 27 to 29 · Founding price $97